Why Invest in PPC ?
A successful PPC or retargeting campaign begins with an assessment of business goals, competition, and audience. Understanding these key drivers lead to goal refinement, user funnel definition and creation of a design/messaging strategy through ad content and landing pages.
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How The Design House Team Can Help
We drive High Quality Leads and Control Costs with good Pricing Options.
PPC campaigns are highly targeted marketing excercises that require you to understand your audience not just by business role or demographics but by search intent. The phrases and keywords your audience is searching for should provide insight into a messaging strategy.
Constant evaluation of your PPC campaign effectiveness leads to long term ROI. Changes to approach based on results data can lead to tweaks to keyword selection, audience targeting, and ad and landing page messaging.
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We provide a regular assessment of ongoing campaigns, as PPC and retargeting landscape is fluid — both on a technical level and through audience behavior changes.
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